You Did WHAT?

Ever hear a business story that made you do a double take just to check that you heard it right? Something like:

“I quit my job to start a business… with no plan.”

“I rented an office building, I can’t wait for my first sale!”

“This is my 12th pro-bono client, I’m just putting the final touches to my program!’”

Sound familiar? If so, don’t worry, you’re not alone. Every new entrepreneur makes at least one “Wait… you did WHAT?” decision. The trick is not to get stuck there.

The Business Blunders We Don’t Talk About

When people talk about business success, they love to share the highlights:
Six figures in six months!
My product went viral!
Clients lined up before I even launched!

But what they don’t tell you? The questionable choices, unnecessary detours, and expensive lessons that came first.

The time they undercharged so badly they paid themselves to work.

The “perfect” idea they spent months on… that nobody wanted.

The client who ghosted after they bent over backward to accommodate them.

These mistakes don’t mean you’re failing. They mean you’re learning.

What Matters Is What You Do Next

The best entrepreneurs aren’t the ones who never mess up. They’re the ones who recover fast. So if you recognize yourself in any of the above, here’s your next move:

Acknowledge it. No shame, just lessons. Every business owner has a cringe-worthy story.

Course-correct quickly. If something isn’t working, pivot now. Don’t double down on a bad strategy.

Keep selling. You don’t need a perfect plan, website, or logo. You need paying customers.

Ask for help. Business isn’t meant to be done alone. Get advice, coaching, or a second opinion.

Your “You Did WHAT?” Moment Is Just a Chapter

Your worst business decision isn’t the end of the story, it’s just part of the plot. Learn from it, adjust, and keep moving.

And if you want to skip some of the more painful lessons? I can help. Let’s talk.